Should I be worried about ArcheAge Unchained?

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We’re closing in on eight months since ArcheAge Unchained’s launch and I’m still playing every day. When I look past the various screw-ups – of which there were many, there’s no way nor reason to sugarcoat that – I see a game that has pretty much everything I want in an MMORPG.

As such the game’s well-being is understandably of great concern to me. Alas, Gamigo’s and XL Games’ current plans make me wonder whether they actually want their game to be successful.

I’m not talking about the fact that the upcoming Garden of the Gods update will be a ‘paid expansion’ although they’d originally said that any future content will be free. Don’t get me wrong, it’s obviously not cool to announce one thing and then do the opposite, however in my opinion it’s actually good that they’ve decided to charge for it.

Why? Because they can’t possibly have made enough money with Unchained up to now to make the whole thing sustainable. Even if they hadn’t openly admitted as much in the forum post linked above it would’ve been obvious to me.

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The thing is, the original ArcheAge is very heavily designed to make money with buy-to-progress mechanics. Labor potions, premium houses and farms, vehicle upgrades, stuff to help with gear progression; you name it, they sell it for real money. It’s P2W at its worst. For Unchained they’ve promised not to do any of that – it’s the whole premise and raison d’être for this re-release after all – and until now they adhere to that, which is obviously a good thing.

What they’ve failed to do, though, is to give us enough cool stuff we can spend money on instead. It’s the same mistake Funcom made when The Secret World went free to play. I’ve said before that the ArchePass – now that it works – is too generous with its rewards, and I stand by that. Almost everything one could ever need or want can be bought with diligence coins, and as much as I hate it when games want me to pay through the nose for every little thing I think this really is a big mistake.

Example: mounts. Lots and lots of new mounts and their corresponding bardings have been added to the game in recent months. Each and every one of them went to the diligence shop. Why, I ask? At least half of those absolutely should have gone to the credit shop. They’re all equalized in terms of speed anyway and the skills they have don’t make much of a difference either, so it’s basically just the looks that set them apart. Put the fancier looking ones in the cash shop, and players who are willing and able to spend additional money on the game have something to buy and show off.

Pretty much the only thing you can exclusively buy for credits are costumes, and there’s admittedly quite a selection. The problem I see with those is that they’re too expensive (the baseline is around 30$, some cost more, some less), meaning that a lot of players won’t even buy a single one of ’em, and the majority of those who do will probably only buy the one they like the most and use that forever. Also, until a couple of days ago* you couldn’t have more than two characters per account, so an army of alts to buy costumes for is out of the question too.

*You can now buy a token that extends the maximum amount of characters per account to three. It’s still capped at two per server however, and the token is bought with, you guessed it, diligence coins.

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The other mistake they’re about to make hasn’t gotten a huge announcement as of yet as far as I’m aware, but the list of goodies included with the two pricier expansion pre-order packs contains this little nugget:

Fresh Start Server Access

Jeez, seriously? The game’s less than eight months old and we’re already getting one of those?

ArcheAge has a long history of such ‘fresh start’ servers, and for the P2W-version of the game they do make sense – in a perverse, demented kind of way. After all each player who chooses to start over has the exciting opportunity to pay hundreds (or thousands) of bucks for all those progression-enhancers and premium items all over again.

For Unchained it is, frankly, fucking stupid no matter how you look at it, and so very, very short-sighted.

The immediate benefit for Gamigo/XL is obviously that each player who wants to play on that server – why anyone would actually want that at this point is beyond me, but to each their own – has to buy at least the expansion’s 30$-package for each account they have.

And that’s it.

They won’t spend much beyond that because, again, there isn’t much to spend money on, fresh start or no, so in a couple of months at the latest we’ll again be where we are right now. Only that the new server may well have done irreversible damage to the playerbase as a whole until then, so we might actually be off much worse.

You see, of all MMORPGs I’ve played ArcheAge is the one that has the highest critical mass of players it needs to work properly. There’s so much content that doesn’t make any sense or can’t be done at all if you don’t have a certain amount of active players – actually encouraging the playerbase to segregate is an unbelievably stupid thing to do.

Their answer to dwindling populations on older servers has always been to just merge those together. Yeah, great idea. Server merges, already a pain in your plain old themepark MMO, are a whole different beast when you factor in open world housing / land ownership. How thrilled do they think will our little family be when they tell us we’ll lose the ‘hood we’ve worked hard for and get the “exciting opportunity” of a new land rush? Exciting opportunity my arse! There’s no doubt in my mind that people have and will quit over stuff like this. Hell, it was the straw that broke the camel’s back and made me quit the original game back in 2015.

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The publishers of the game’s western versions, first TRION and now Gamigo, have always gotten a lot of flak from us, but somehow I can’t shake the feeling that the main problem lies with XL Games, the Korean developer and publisher. Everything that’s happened since the game’s original western release in 2014 left me with the strong impression that they’ve always been a bit miffed about having to provide and support a western version at all. An annoying chore they’d rather not bother with. Now they even have to support yet another version, one without any kind of pay-to-progress no less.

Who do those stupid westerners think they are? Let’s just screw up every patch and marketplace update as hard as we possibly can, segregate the playerbase until there’s nothing left to do and generally make their lives miserable. Then we can shut the whole thing down already and call it a day.

I don’t know, maybe I’m wrong. But hell yes, I’m worried.

2 Replies to “Should I be worried about ArcheAge Unchained?”

  1. Aside from the PvP aspects, the monetization of AA has really turned me off something fierce. Some models just don’t make any sense (Anthem is right up there). Less so when you consider they (should) have heat maps that indicate player trends. Maybe the eastern push of whales > everyone else is the model they want for finances…. but if the game is so critically empowered by an active player base, then you need a heck of a carrot for the masses.

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    1. Yeah, the legacy game’s monetization really is the worst there is. Unfortunately Unchained is pretty much the polar opposite, which is obviously great for the players but a very real problem for generating enough income with it.

      I think your observation is spot on, all eastern MMOs I’ve played were very much designed to encourage whales to spend a fortune. Unchained isn’t, but neither does it properly encourage average Joe to spend at least a little bit. It’s no wonder at all that they aren’t making a killing.

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